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Spring 2023 Newsletter

In this spring newsletter we hop into our new printer, custom sites, fulfillment, promo products, mails and inserts, outdoor signage, and more.

Winter 2020 Newsletter

Our Winter 2020 direct mail newsletter features wallpaper, a local interior designer, an acrylic wall piece, and mailing.

Conlin’s Direct Mail Newsletter

This January, Conlin’s sent out our first direct mail newsletter.

The Ultimate Guide to Publication Printing

A solid publication starts with great content that engages the mind. Then you need beautiful images. Whether they are photographs or illustrations, they should support your content and inspire the reader. Typography and layout design are important, too. Your layout serves as a “tour guide”, leading your reader through the content. A good layout makes a book a pleasure to read and adds value to the content. These design elements are vital to the success of your finished piece. But this is a print publication, and the design work isn’t done once your design file has been set up. You still have some important decisions ahead of you, and they all fall into the hands of — you guessed it — your printer! Making the right choices at the printer can take your design from great to WOW! To make your publication as impressive and reader-friendly as possible, we’ve created […]

The Ultimate Guide to Choosing Your Book Binding

At Conlin’s we offer over eight types of binding to finish your printed projects. Each type of binding has it’s own unique features, and choosing the best one for you depends largely on the project. There are several important factors to consider when selecting binding for your booklets, including: – What is the purpose of the project? – Does it need a professional finish, or it is going to be used internally? – How long will the piece be used for? Does it need a durable binding? Read on for info on each binding type, plus tips for making the final decision: Coil Binding A plastic coil holds together the pages of your coil-bound book. One of the major benefits of coil binding is that the finished product will lay flat on any page. You can also use tabs to further organize your book. This binding type is a common […]

Prepress 101: Arranging Printer Spreads for Saddle Stitch Booklets (Infographic)

Saddle stitch booklets are a popular and cost effective binding method that gives your projects a professional finish. To set up your design document properly for saddle stitch, there are a few tricks you’ll need to know. 1. The total page count needs to be divisible by 4 This booklet is basically a series of folded spreads stapled together. This means that the total page count needs to be divisible by four—otherwise you will have blanks at the end of your book. 2. Your pages will be ordered differently than with a regular booklet It seems natural to arrange your pages in order, but with this booklet type that will result in your pages being jumbled in the final product. For the pages to be in the proper order when the booklet is assembled, your design document will need the pages set up in a different order. If you are […]

Conlin’s 2016 Norman Rockwell Calendar

Calendars are one of the best marketing items your business can create.

4 Keys to Creating an Effective Leave-Behind Piece

A “leave-behind” piece is a printed material that, as the name implies, you “leave behind” with a potential customer. The main purpose of this piece is to raise brand-awareness so that your company is the one that comes to mind when that person needs your product or service. Here are four keys for creating an effective leave-behind for your business. 1. Make It Useful Brochures and business cards are effective tools, but they also frequently get tossed (especially if your recipient isn’t currently in need of the services you offer). A strong leave-behind piece has some sort of utility. Magnets, pencil cups, and calendars are all items that your customer can put to use. 2. Include Your Logo and Contact Info Now that we’ve established that your piece is something your customer will keep, don’t forget to put your logo and contact info on there! It doesn’t have to be […]

Conlin’s “Best of Local” Magazine

We wanted to create a direct mail piece that would grab people’s attention.

About Conlin's Print

Business is powered by print – and nobody does print better than Conlin’s!

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