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“You’re Invited” Direct Mail Invitation

By , August 21, 2019

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The more targeted the direct mail campaign, the more effective it will be. We sent this piece to a small and targeted customer list (about 300 total). The call-to-action? Come demo our online print storefront services! Rather than sending a generic postcard from Conlin's, we created a personalized invitation with a note addressing them by name and signed by their sales representative. In the end, the personal touch boosted the response rate for this campaign.

Project Specs

PRINTED ON
Xerox Iridesse Press

FINISHING
Gold Ink

STOCK
100# Gloss Card





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